Market launch for the Passport Work Table
FEBRUARY 2023
Design and art direction: Kelly O'Hara
Writer/Editorial direction: me!
Brand direction: Suzanne Michaels, Kelsey Keith
Project management: Katy Toepper
Marketing lead: Kendall Kautz
Writer/Editorial direction: me!
Brand direction: Suzanne Michaels, Kelsey Keith
Project management: Katy Toepper
Marketing lead: Kendall Kautz
Work included:
Key messages
Website content
Sales tools
Campaign video storyboard, script, and direction
Social media posts
Key messages
Website content
Sales tools
Campaign video storyboard, script, and direction
Social media posts
Campaign video snippet
Passport Work Table campaign video
Kelly and I came up with a campaign video concept to show off how well this cute little table could move. We collaborated on a storyboard, I wrote the script and she. created a visual direction, and then we shot the video with Sawyer Thurston at our very own Design Yard offices.
Brochure
Website
